"But when it launched in Japan, the best-selling software was actually the Matrix DVD. "It was really a success from the start, the PS2 sold like crazy," said Yoshida. Yoshida joked that when the PS2 launched there were hardly any games available, but noted that console's pricing was "disruptive" when competing against the emerging DVD player market. ![]() ![]() Shuhei Yoshida on stage with Nathan Brown at Develop: Brighton "Because of the fast transition between PS1 and PS2, we had no idea how the industry manages these things," he said. Riding high from the success of PlayStation 1, Yoshida admits that "we were awfully unprepared" when it came to launching the next console. Speaking with Edge Magazine editor Nathan Brown on stage at Develop: Brighton this week, president of Sony Interactive Entertainment Worldwide Studios, Shuhei Yoshida, shed some light on what went wrong and what went right over the 25 year history of PlayStation. What was the secret to success of the PlayStation 2? And where did it all go wrong with the PlayStation 3?
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